Bentley Motors is making an enterprising plunge into the Web3.0 ecosystem with a new Non-Fungible Token (NFT) collection.
The British company noted that it chose the number 208 for its significance to the company. As unveiled by the firm, the number 208 represents both the top speed of its fastest Grand Tourer (the Continental GT Speed) and the entire production run of the iconic R-Type Continental of 1952 – the car that inspired the modern Bentley design DNA.
Bentley noted that the NFT drop is its first move into a broader embrace and integration of Web3.0 experiences for all its customers worldwide.
“Bentley customers are living their lives online, purchasing luxury goods with digital currency, and establishing businesses in the Metaverse,” Member of the Board for Sales and Marketing, Alain Favey said in a comment, “We’ve always engaged our customers where they explore their passions, and today that means being present in digital marketplaces and offering NFT assets. We’ve seen...
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