Blockchain News
Teaming Up
The synergy of cryptocurrency, its associated technology, and the world of professional sports is quite strong. Both industries rely on marketing, outperforming competitors using similar resources and their communities to maintain relevance. Due to this natural compatibility, the two industries have linked in a variety of methods ranging from sponsorships to NFT trading cards.
Below is a selection of 3 articles on notable crypto/sports partnerships and integrations.
Crypto.com Acquires Naming Rights to Staples Center
For many corporations, owning the naming rights to sporting/entertainment arenas is a massive bragging right. It came as a rather large surprise then when Crypto.com announced that they would be sponsoring the notorious Staples Center and renaming it Crypto.com Arena.
Read about the naming rights here.
Socios Partners With UEFA Football
Fan tokens for sports clubs and players took off in 2021, largely due to the success of Socios in its...
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INN caught up with cryptocurrency investment expert Dan Hoover to review the current landscape and where the market may be heading. The cryptocurrency investment marketplace has gone through severa...