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Sunday, June 22, 2025

Gamers Hated Virtual Goods Long Before NFTs - Business Blockchain HQ

Nonfungible tokens, or NFTs, have a small foothold in the video game industry, but that’s already too much for some gamers. Backlash over the possibility of any prominent game company indulging in digital tokens has been quick and fierce, leading to some developers backtracking on grand plans almost immediately.
Gamers have traditionally pushed back on what they see as exploitative content designed to extract cash from their wallets. From downloadable content, or DLC, to loot boxes, the games industry is always searching for innovative ways to monetize products. Despite pushback from gamers, experts say that NFTs in video games, just like DLC, are here to stay because tokens like these could be potential moneymakers for major game companies.
DLC’s early days have a lot in common with the current state of NFTs. One particular piece of content was especially notorious and represented the beginning of a new era in video game monetization.
It all started with a horse
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