J-pop is ready to take the crypto plunge, with Japan’s biggest pop producer set to debut a new “idol group” (a boy band or girlgroup) in the metaverse – a project that will be funded through an initial exchange offering (IEO).
In a press release, a Japanese crypto-pop crossover project named Overse announced that it would be working with Yasushi Akimoto, the nation’s top pop record producer and lyricist, on a project that is scheduled to launch next year.
Akimoto is the mastermind behind some of the biggest names in J-pop, such as Onyanko Club, Nogizaka46, and the AKB48 franchise.
Akimoto has sold well over 100 million singles, and is the best-selling lyricist in Japan. His success in creating all-female, chart-topping pop acts has been unparalleled in his native country – and has even seen him contribute to the formation of South Korean girl group such as Iz*One.
J-pop/crypto crossovers have been on the rise in recent years, and Overse will hope that Akimoto’s Midas touch will not...
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