There are indications of changing global textile industry dynamics on ground due to the coming into effect of the US ban on cotton from Xinjiang region. It is because international brands are able to monitor and implement total and effective ban on cotton produced in Xinjiang region using latest technologies like blockchain and artificial intelligence (AI).
Several companies like TrusTrace, SupplyShift and TextileGenesis have developed technologies that use blockchain and AI to trace supply chains for fashion labels. Brands can use the platforms provided by these companies to feed all their purchase orders and certifications. Industry sources indicated that brands need to show a complete digital chain of custody to prove conclusively an absence of Xinjiang cotton. If a brand is fully in control of its supply from the farm onwards, it will not be impossible to trace a gene by using the latest technologies.
An industry expert told Fibre2Fashion, “US authorities have complete...
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