LISBON (Reuters) - Portugal's biggest soccer club, Benfica, will become the country's first to join the crypto craze, partnering with blockchain-powered fan engagement firm Socios.com to launch a fan token, the club announced on Tuesday.
"We have been paying very close attention to Digital Assets," SL Benfica CEO Domingos Soares de Oliveira said in a statement issued by Socios.com.
"It's a market which has been influential in our industry of late. Benfica is constantly focused on searching for and delivering a positive experience to our fanbase. We are delighted to be partnering with Socios".
Fan tokens are a type of cryptocurrency that allow holders to vote on mostly minor decisions related to their clubs.
They are increasingly seen by clubs as a source of new revenue. Socios.com, which provides such tokens for Manchester City, Barcelona, Paris St Germain and other top clubs, says they generated nearly $200 million for its partner clubs in 2021.
Like bitcoin and other digital...
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