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Demonstrating incredible levels of yield, meme coins are the most astonishing phenomenon in the cryptocurrency world. Born as a joke, currently, meme coins occupy a multibillion part of the crypto market.
The nucleus of meme coins' success is their recognizable brand backed by strong community support. Frankly speaking, this is all that meme coin used to have to succeed: no functionality, no useful services were needed.For example, launched in 2020 and fueled by a strong marketing campaign with Vitalik Buterin in May 2021, Shiba Inu rallied more than 48,000,000% last year, while its community reached 1.145 million holders in January 2022.
And this is a key difference between meme coins that keeps them aside from the rest of digital assets. While other cryptocurrencies made bets on the functionality of their blockchains, using brand awareness as an additional instrument of...
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