Decentralized virtual gaming developer The Sandbox, a subsidiary of Animoca Brands, announced Thursday to roll out the first-ever pop-up atelier in Hong Kong for the upcoming seasonal events.
By offering a virtual land for users to organize different activities, such as holding a virtual music concert, and real estate development, Erich Wong, Head of Growth of the Sandbox, said over 300 brand partners have signed up as partners to join the global community currently, including Warner Music group, Bored Ape Yacht Club (BAYC).
Locally, some Hong Kong-based entrepreneurship or companies have partnered with the Sandbox, including rail operator MTR and banking giant HSBC.
Per the Sandbox, 70% of its lands, or over 166,000 units, have been released.
In the coming season, the platform disclosed to provide over 100 events in the next 10 weeks, over 90 kinds of interactive activities that the public to experience. In addition, more than 20 new IPs or brands are expected to join the platform,...
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