Ticketmaster has made NFT ticket stubs available for the NFL
Flow blockchain was created by NBA Top Shot maker Dapper Labs
Event organisers who sell tickets via Ticketmaster will be able to issue non-fungible tokens (NFTs) before, during and after live events thanks to a partnership with the Flow blockchain.
Ticketmaster says the ability to sell digital collectibles is an opportunity to deepen engagement with fans and drive additional revenues by extending the overall experience beyond the time that fans spend in a physical venue.
The company distributed 70,000 commemorative ticket NFTs at Super Bowl LVI and plans to offer an NFT to everyone who attends more than 100 regular season games during the upcoming season.
While NFT digital tickets are an obvious use case at a time when mobile ticketing is more commonplace, Ticketmaster believes digital collectibles will be able to offer additional benefits like loyalty programmes and VIP experiences.
The Flow blockchain was created by...
Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.
INN caught up with cryptocurrency investment expert Dan Hoover to review the current landscape and where the market may be heading. The cryptocurrency investment marketplace has gone through severa...