Builds on historic first-ever crypto partnership with an NFL team
DALLAS, Aug. 23, 2022 /PRNewswire/ -- Today Blockchain.com, one of the world's most trusted and popular platforms to buy, sell, and trade crypto announced a multi-year partnership with Dallas Cowboys quarterback Dak Prescott to serve as brand ambassador.
Building on the first-ever crypto partnership with an NFL team, Dak brings his personal brand firepower to introduce crypto to a broader audience.
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Dak Prescott, Dallas Cowboys and Peter Smith, Blockchain.com
As part of the deal, Dak will be featured across TV, radio, social media, and digital, as well as in select physical appearances. Dak will also appear in educational content designed to increase crypto awareness among football fans.
Today, Dak launched the first spot to his 2.2M Instagram and 1.4M Twitter followers. Called "Less Complicated," the spot acknowledges crypto's complexity and the importance of simplifying it for mass audiences. A key...
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